Hughes Hubbard
Hughes Hubbard copy.
Identity and brand design: Lee Arters Agency: Living Group
A law firm brand that balances style with substance.
Hughes Hubbard is a distinguished law firm with a rich legacy of landmark cases, lending their expertise to high-stakes litigation, elite arbitration, and sharp corporate strategy to tackle complex challenges for major clients around the globe.
The goal was to recapture the essence of the historical Hughes Hubbard brand, building a sophisticated new visual identity that infuses that personality and scales consistently across every touchpoint.